A clever eye-opening advertising campaign towards the Child Labour

Child labour is not as severe  issue as it was a centuries ago, but it still affects millions of kids worldwide. We usually notice small kids working at the tea stalls, dhabas etc, but we all turned a blind eye to it.

This activation was carried out in various corporate offices to make corporate employees notice child labour around them. The campaign had a great impact and it helped many children get into schools.

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